Hub of Innovation (HI)
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This project was done for SEWA (Sharjah Electricity & Water Authority) as they introduce their innovation hub. After using the processes of Design Thinking we planned on creating a link between the physical and a virtual space. This report takes you through our journey.
Service Design Manual - Blank
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This project aims to make art less intimidating to people who are not familiar with its aspects. It dives deep into the reasons why people are afraid of taking part in creating art. The outcome is a solution to encourage people to create art in many different forms. It is a three part installation with three rooms. The rooms focus on creating art through the auditory, movement, and canvas rooms.
Design Project - Sow
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This project examines the problem of plants dying too soon and focuses on finding a simple solution that addresses this problem. It started with secondary research to find the problem. It then moves on to primary research consisting of a survey and interview. I also created a stakeholder map, peronas, and a user journey map. This data led to creating a design brief for my solution. My final solution is an awareness program called ‘Sow’. It includes seminars to deepen the users knowledge, a website to provide information, and a smartphone application to guide users when purchasing, planting, and caring for plants.
Strategy Manual Report - Alshaya
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This project is a strategy manual report for the Kuwait based franchise operator, ‘Alshaya’. It assesses the company. In this I have researched about the company and devised a company overview. An analysis of their internal and external standards has also been included with their intellectual property rights. Moreover, this report states the current design, innovation, and innovation processes being used in the company. The end result is two design-led opportunities that I believe Alshaya should implement as it will benefit them.
Innovation Manual - Aramex
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This is an innovation manual for Aramex. A leading delivery company based in Dubai. It consists of proposed ideas, scoping the ecosystem, product development and planning, managing innovation within organization, and managing the value of design. The main components of the manual are the overview, attitudes, and a description of ideas along business model canvas, risk assessment, and product life cycle
of product.
Design Audit - Kiehl's
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A design audit objectively assesses the value and quality of the role of design in a company. It highlights the company’s core message to its stakeholders. This is a design audit for the skin, body, and hair care company ‘Kiehl’s’. It introduces the company through its history, size, and operations. It also provides a brand review and design review. Furthermore, it states Kiehl’s target customers and markets. My teammates and I also conducted a SWOT analysis of the company based on the information found online and in person.
